Break Free
Break Free from Oracle
Break Free
from
Salesforce
Oracle
Switch to Insider
Switch to Insider
No more fragmented tools. Get access to one intelligent platform, plus our award-winning support and migration blueprint makes switching a no-brainer.
No more fragmented tools. Get access to one intelligent platform, plus our award-winning support and migration blueprint makes switching a no-brainer.
Break Free
Explore Insider
Insider
"You deserve better."
Green Flags
Unmatched Channel Breadth
White-Glove Support
Fastest Time to Value
Seamless Integrations
Oracle
"You thought you could leave?"
RED FLAGS
Basic Features Missing
No Training or Support
Many Bugs
Swipe Right to
Ditch Toxic Tech
Feeling let down by Oracle?
Feeling let down
Feeling let down
Salesforce?
Oracle?
Braze?
by
You are not alone.
Here are the warning signs that you're in a toxic tech relationship. When loyalty becomes a liability, it's time to switch:
Hidden charges and
high cost of ownership
Hidden charges and
high cost of ownership
Multiple tools (Responsys, Infinity, CX Audience) with separate price tags, plus hidden fees that keep piling up. Every essential feature comes with another cost.
Multiple tools (Responsys, Infinity, CX Audience) with separate price tags, plus hidden fees that keep piling up. Every essential feature comes with another cost.
Unintuitive interface
Unintuitive interface
The JAVA-based system turns simple tasks into IT projects. Marketing teams spend more time wrestling with interfaces than launching campaigns.
The JAVA-based system turns simple tasks into IT projects. Marketing teams spend more time wrestling with interfaces than launching campaigns.
Lengthy wait time
Lengthy wait time
Oracle's support feels more like screaming into the void. Problems stack up while tickets go unanswered.
Oracle's support feels more like screaming into the void. Problems stack up while tickets go unanswered.
Outdated technology
Outdated technology
Scattered tools that need engineering support. Every integration adds another layer of complexity and another point of failure.
Scattered tools that need engineering support. Every integration adds another layer of complexity and another point of failure.
Go ahead, compare.
Oracle vs Insider
Oracle locks you into complexity, hidden costs, and technical bottlenecks, plus it relies on it’s reputation instead of focusing on innovation. Insider lets you focus on what matters — driving results. See how Insider compares to Oracle.
User Reviews*
Oracle
Insider
Meets Requirements
8.4
9.5
Ease of Use
7.6
9.5
Ease of Setup
7.0
9.1
Ease of Admin
7.7
9.2
Quality of Support
7.4
9.6
Product Direction (% positive)
7.8
9.5
Has the product been a good partner in doing business?
7.1
9.7
*100% authenticated G2 user reviews
Features
Oracle
Insider
Total cost of ownership
Multiple add-ons with separate costs. Hidden fees and IT-heavy processes spiraling costs.
One unified platform with transparent pricing. Simplified operations and no unplanned costs.
Advanced personalization
Basic features needing technical expertise. Fragmented customer data. Limited predictive capabilities.
Intuitive personalization tools. Unified customer view across channels. Advanced behavior prediction and insights.
Implementation
Long wait times and minimal support. Resource-intensive migrations. Protracted time-to-value.
Automatic Migrator for smooth transition. Quick implementation with expert guidance.
User experience
Complex interface requiring training. Heavy reliance on IT teams. Technical expertise needed.
Modern, intuitive platform. No technical expertise needed. 100+ ready-to-use templates.
Channel support
Limited channel integration. Disconnected messaging tools. Additional integrations are needed.
Native support for 12+ channels. WhatsApp, SMS, email & more all in one platform.
Why choose Insider?
Bring data, personalization, and omnichannel experiences together with Insider. Insider is not just another MarTech provider - we’re a growth partner.
Unmatched Channel Breadth
Be where your customers are
Orchestrate customer journeys across 12+ channels to create engaging experiences across every touchpoint. You won’t find this level of native channel support with any other vendor.
"Insider is the best platform we've used to combine all of our channels and provide a seamless multi-channel experience."
Chief Marketing Officer
US Fashion Retailer
Fastest Time to Value
"Insider's integration is super fast and we saw amazing results in less than 2 months!"
Ecommerce Manager
Global Homegoods Retailer
See results 3x faster
Enterprise brands realize ROI in less than six months. Thanks to out flexible architecture, you can get up and running quick. Insider offers the fastest time to value - independently verified by G2 users.
Seamless Integrations
Build your ideal ecosystem with 100+ integrations
Benefit from global expertise and local know-how. Our local customer success and account management teams are reachable by telephone or email. That’s why we’re rated 100/100 for user satisfaction on G2.
“Very fast product with efficient results. We were surprised by how fast and easy the integration process was. Insider’s team was helpful throughout the process and left no question mark in our minds concerning their tools.”
Head of Digital
Beauty & Cosmetic Retailer
White-Glove Support
”The best advantage of their service is responsive technical support and quick implementation.”
Senior Ecommerce Manager
Luxury Fashion Brand
Award-winning customer service
Benefit from global expertise and local know-how. Our local customer success and account management teams are reachable by telephone or email. That’s why we’re rated 100/100 for user satisfaction on G2.
Switch to Insider.
Ditch the drag. Boost growth.
Make the move that top brands trust to unlock faster, smarter, more profitable customer experiences.
Break Free
Explore Insider
Why choose Insider?
Bring data, personalization, and omnichannel experiences together with Insider. Insider is not just another MarTech provider - we’re a growth partner.
Unmatched Channel Breadth
Be where your customers are
Be where your customers are
Be where your customers are
Orchestrate journeys across 12+ channels. From app to WhatsApp to email to web, you won't find this level of native
channel support with any other vendor.
Orchestrate journeys across 12+ channels. From app to WhatsApp to email to web, you won't find this level of native
channel support with any other vendor.
Orchestrate journeys across 12+ channels. From app to WhatsApp to email to web, you won't find this level of native
channel support with any other vendor.
“A great [platform] allowing omnichannel customer journeys. By using Insider for all our channels, we now have unified profiles for our customers, and we have a detailed view of them, their preferences, behavior, and more. We have been able to improve our communication, content, and service."
Product Owner
Domino's
“A great [platform] allowing omnichannel customer journeys. By using Insider for all our channels, we now have unified profiles for our customers, and we have a detailed view of them, their preferences, behavior, and more. We have been able to improve our communication, content, and service."
Product Owner
Domino's
Fastest Time to Value
"Insider delivers extraordinary revenue. The best part is that it takes us only a matter of minutes to set up a campaign and get it going. All [our] campaigns have given phenomenal results.”
Online Manager
Estée Lauder
"Insider delivers extraordinary revenue. The best part is that it takes us only a matter of minutes to set up a campaign and get it going. All [our] campaigns have given phenomenal results.”
Online Manager
Estée Lauder
See results 3x faster
See results 3x faster
See results 3x faster
Insider offers 3X faster time to value compared to Oracle. Enterprise brands seeing ROI in under six months thanks to our Oracle to Insider Migration Blueprint.
Insider offers 3X faster time to value compared to Oracle. Enterprise brands seeing ROI in under six months thanks to our Oracle to Insider Migration Blueprint.
Insider offers 3X faster time to value compared to Oracle. Enterprise brands seeing ROI in under six months thanks to our Oracle to Insider Migration Blueprint.
Unbeatable Support
Award-winning customer service
Award-winning customer service
Award-winning customer service
Benefit from global expertise and local know-how. Our local customer success and account management teams are always reachable. That’s why we’re rated 100/100 for user satisfaction on G2.
Benefit from global expertise and local know-how. Our local customer success and account management teams are always reachable. That’s why we’re rated 100/100 for user satisfaction on G2.
Benefit from global expertise and local know-how. Our local customer success and account management teams are always reachable. That’s why we’re rated 100/100 for user satisfaction on G2.
”There are two reasons why we have worked with Insider for three years already and continue to do so – firstly, the team that supports us is incredibly trustworthy. Secondly, their technology has never failed us and has consistently delivers results that surpass our expectations. With the growth we’ve achieved over the years, we know we are looking at a continued partnership with Insider, for a long time to come.”
Marketing Manager
Levi's
”There are two reasons why we have worked with Insider for three years already and continue to do so – firstly, the team that supports us is incredibly trustworthy. Secondly, their technology has never failed us and has consistently delivers results that surpass our expectations. With the growth we’ve achieved over the years, we know we are looking at a continued partnership with Insider, for a long time to come.”
Marketing Manager
Levi's
Seamless Integrations
“Improved ROI with Insider. Our experience has been flawless so far. Even the integration was seamless.”
Marketing Team Lead
Adidas
“Improved ROI with Insider. Our experience has been flawless so far. Even the integration was seamless.”
Marketing Team Lead
Adidas
Build your ideal ecosystem with 100+ integrations
Build your ideal ecosystem with 100+ integrations
Build your ideal ecosystem
with 100+ integrations
Connect, centralize, and grow with the tools you already know and love. Integrate solutions across 20+ categories (from
Analytics, Ads, Social Media and more) to get up and running faster than ever.
Connect, centralize, and grow with the tools you already know and love. Integrate solutions across 20+ categories (from
Analytics, Ads, Social Media and more) to get up and running faster than ever.
Connect, centralize, and grow with the tools you already know and love. Integrate solutions across 20+ categories (from
Analytics, Ads, Social Media and more) to get up and running faster than ever.
Switch to Insider.
Ditch the drag. Boost growth.
Ditch the drag.
Boost growth.
Make the move that top brands trust to unlock faster, smarter, more profitable customer experiences.
Break Free
Explore Insider
"Improved AOV by 259% with Insider in a month. Our experience has been flawless so far. Even the integration was seamless."
Marketing Team Lead
Adidas
‘’We started using Insider and it works like magic. We saw a 14.4% increase in AOV in only 12 weeks. ‘’
Digital Marketing Director
Domino's
‘’Insider brings together global knowledge and local expertise and combines them effortlessly.’’
Digital Marketing Lead
Lexus
‘’We achieved 15x ROI. Their easy-to-use editor allows us to quickly edit templates and create the content we want.’'
Ecommerce Manager
Beirsdorf
‘’Insider’s platform has surprised us with how good it has been. Easy to set up and launch quickly!’’
Ecommerce Manager
Samsung
STEP 1
Evaluation
Your dedicated team will help you define goals, identify pain points, and set KPIs for your migration project. They will also align stakeholders, review your current platform, and chart a migration roadmap with clear milestones to stay on track and avoid delays.
Don't let migration
hold you back.
Migrate in 4 Steps!
We understand, changing your tech is a big decision. The Insider Switch program helps make the move from Oracle to Insider seamless with minimal effort and zero downtime.
STEP 1
Evaluation
Your dedicated team will help you define goals, identify pain points, and set KPIs for your migration project. They will also align stakeholders, review your current platform, and chart a migration roadmap with clear milestones to stay on track and avoid delays.
STEP 2
Inventory
We’ll help you audit every event, attribute, and custom attribute, mapping them to new values while also cleaning and de-duplicating the data. Then we’ll help you refine workflows and processes into Insider's intuitive setup. Test with sample data to identify and resolve any issues upfront, preventing major problems before full migration.
STEP 3
Workshop
Together with your Insider experts, you will workshop to design an optimal architecture to achieve your goals, test use cases, improve campaign workflows, and finalize a migration blueprint with clear priorities and responsibilities. There is no additional cost for this—it’s a standard part of our migration process.
STEP 4
Migrate
Complete your migration with Insider’s dedicated technical team. Our technical team will provide one-on-one support throughout the process. With our automatic migrator wizards, we’ll set up your workspace, migrate assets and campaigns, transfer data feeds and finalize integrations, activate channels, and define your data and event model transformation with zero downtime.
Break Free from Oracle
Moving to Insider is fast, frictionless, and proven.
Our expert migration team handles everything — with zero downtime and no lost data.
Join 1,500+ brands — from Nike to Clarins — who switched and never looked back.
Break Free
STEP 1
Evaluation
Your dedicated team will help you define goals, identify pain points, and set KPIs for your migration project. They will also align stakeholders, review your current platform, and chart a migration roadmap with clear milestones to stay on track and avoid delays.
Loved by brands, trusted by analysts 💙
Insider top G2’s Winter’25 reports as a Leader across 10 categories
G2 has rated Insider the #1 Omnichannel Experience and Customer Engagement Platform. Insider also tops the charts as the #1 Leader in Personalization Software, Customer Data Platforms (CDP), Mobile Marketing, SMS Marketing, WhatsApp Marketing, E-commerce Search, Customer Journey Analytics, Marketing Automation, and more.
Insider Named a Leader in the 2023 Gartner Magic Quadrant for Personalization Engines
Insider’s AI-powered personalization capabilities make it the #1 choice for marketers worldwide. We received the highest scores for all three personalization use cases; Marketing (3.99/5.0), Digital Commerce (4.11/5.0), and Services and Support (3.94/5.0).
Insider recognized as a Leader in The Forrester Wave: Cross-Channel Campaign Management (Independent Platforms) Q3, 2021
Insider achieved a perfect 5.0/5.0 rating across 16 Forrester Wave criteria, including personalization, platform architecture, innovation strategy, predictive analytics, and machine learning, with the highest score in the campaign orchestration category.
Insider named a leader in the IDC MarketSpace for Worldwide Omnichannel Marketing Platforms 2023
Read the report to learn more about why Insider was recognized as a disruptor “at and above technical parity
with the conventional solutions,” and highlighted our extensive breadth of channels, personalization, and AI/ML.
Break Free
from Oracle
Break Free
from Oracle
Switch to Insider
Switch to Insider
Join 1,500+ brands who unlocked a new world of growth with Insider.
Join 1,500+ brands who unlocked a new world of growth with Insider.
Frequently Asked Questions
Frequently
Asked Questions
Which software is better than Oracle?
Who is Oracle's biggest competitor?
Why is Insider better than Oracle?
Is Oracle still the best software?
How to switch from Oracle to Insider?
PRIVACY & COOKIE POLICY
PRIVACY & COOKIE POLICY
© 2025 Powered by Insider. All rights reserved.
© 2025 Powered by Insider. All rights reserved.
Don't let migration
hold you back.
Migrate in 4 Steps!
We understand, changing your tech is a big decision. The Insider Switch program helps make the move from Salesforce to Insider seamless with minimal effort and zero downtime.
We understand, changing your tech is a big decision. The Insider Switch program helps make the move from Oracle to Insider seamless with minimal effort and zero downtime.
STEP 1
Evaluation
Your dedicated team will help you define goals, identify pain points, and set KPIs for your migration project. They will also align stakeholders, review your current platform, and chart a migration roadmap with clear milestones to stay on track and avoid delays.
STEP 2
Inventory
We’ll help you audit every event, attribute, and custom attribute, mapping them to new values while also cleaning and de-duplicating the data. Then we’ll help you refine workflows and processes into Insider's intuitive setup. Test with sample data to identify and resolve any issues upfront, preventing major problems before full migration.
STEP 3
Workshop
Together with your Insider experts, you will workshop to design an optimal architecture to achieve your goals, test use cases, improve campaign workflows, and finalize a migration blueprint with clear priorities and responsibilities. There is no additional cost for this—it’s a standard part of our migration process.
STEP 4
Migrate
Complete your migration with Insider’s dedicated technical team. Our technical team will provide one-on-one support throughout the process. With our automatic migrator wizards, we’ll set up your workspace, migrate assets and campaigns, transfer data feeds and finalize integrations, activate channels, and define your data and event model transformation with zero downtime.
Ready to break free?
Moving to Insider is fast, frictionless, and proven.
Our expert migration team handles everything — with zero downtime and no lost data.
Join 1,500+ brands — from Nike to Clarins — who switched and never looked back.
Break Free
Are you ready
for migration?
Ready to break free?
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam mollis nulla quis ligula pellentesque, sed egestas mauris mattis. Mauris et congue dui.
Moving to Insider is fast, frictionless, and proven.
Our expert migration team handles everything — with zero downtime and no lost data.
Join 1,500+ brands — from Nike to Clarins — who switched and never looked back.
Break Free
Explore Insider
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"Improved AOV by 259% with Insider in a month. Our experience has been flawless so far. Even the integration was seamless."
Marketing Team Lead
Adidas
‘’We started using Insider and it works like magic. We saw a 14.4% increase in AOV in only 12 weeks. ‘’
Digital Marketing Director
Domino's
‘’Insider brings together global knowledge and local expertise and combines them effortlessly.’’
Digital Marketing Lead
Lexus
‘’We achieved 15x ROI. Their easy-to-use editor allows us to quickly edit templates and create the content we want.’'
Ecommerce Manager
Beirsdorf
‘’Insider’s platform has surprised us with how good it has been. Easy to set up and launch quickly!’’
Ecommerce Manager
Samsung
"Improved AOV by 259% with Insider in a month. Our experience has been flawless so far. Even the integration was seamless."
Marketing Team Lead
Adidas
‘’We started using Insider and it works like magic. We saw a 14.4% increase in AOV in only 12 weeks. ‘’
Digital Marketing Director
Domino's
‘’Insider brings together global knowledge and local expertise and combines them effortlessly.’’
Digital Marketing Lead
Lexus
‘’We achieved 15x ROI. Their easy-to-use editor allows us to quickly edit templates and create the content we want.’'
Ecommerce Manager
Beirsdorf
‘’Insider’s platform has surprised us with how good it has been. Easy to set up and launch quickly!’’
Ecommerce Manager
Samsung
Loved by brands,
trusted by analysts 💙
Insider top G2’s Winter’25 reports as a Leader across 10 categories
G2 has rated Insider the #1 Omnichannel Experience and Customer Engagement Platform. Insider also tops the charts as the #1 Leader in Personalization Software, Customer Data Platforms (CDP), Mobile Marketing, SMS Marketing, WhatsApp Marketing, E-commerce Search, Customer Journey Analytics, Marketing Automation, and more.
Insider Named a Leader in the 2023 Gartner Magic Quadrant for Personalization Engines
Insider’s AI-powered personalization capabilities make it the #1 choice for marketers worldwide. We received the highest scores for all three personalization use cases; Marketing (3.99/5.0), Digital Commerce (4.11/5.0), and Services and Support (3.94/5.0).
Insider recognized as a Leader in The Forrester Wave: Cross-Channel Campaign Management (Independent Platforms) Q3, 2021
Insider achieved a perfect 5.0/5.0 rating across 16 Forrester Wave criteria, including personalization, platform architecture, innovation strategy, predictive analytics, and machine learning, with the highest score in the campaign orchestration category.
Go ahead, compare.
Oracle vs Insider
Oracle locks you into complexity, hidden costs, and technical bottlenecks, plus it relies on it’s reputation instead of focusing on innovation. Insider lets you focus on what matters — driving results. See how Insider compares to Oracle.
User Reviews*
Based on 1,000+ independent reviews, users rate Insider as the #1 choice, outranking Salesforce and every other vendor. Teams find Insider easier to set up, use, and do business with.
Meets Requirements
8.4
Oracle
9.5
Insider
Ease of Use
7.6
Oracle
9.5
Insider
Ease of Setup
7.0
Oracle
9.1
Insider
Ease of Admin
7.7
Oracle
9.5
Insider
Quality of Support
7.4
Oracle
9.6
Insider
Product Direction
7.8
Oracle
9.5
Insider
Has the product been a good partner in doing business?
7.1
Oracle
9.7
Insider
*100% authenticated G2 user reviews
Features
Total cost of ownership
Oracle
Multiple add-ons with separate costs. Hidden fees and IT-heavy processes spiraling costs.
Insider
One unified platform with transparent pricing. Simplified operations and no unplanned costs.
Advanced personalization
Oracle
Basic features needing technical expertise. Fragmented customer data. Limited predictive capabilities.
Insider
Intuitive personalization tools. Unified customer view across channels. Advanced behavior prediction and insights.
Implementation
Oracle
Long wait times and minimal support. Resource-intensive migrations. Protracted time-to-value.
Insider
Automatic Migrator for smooth transition. Quick implementation with expert guidance.
User experience
Oracle
Complex interface requiring training. Heavy reliance on IT teams. Technical expertise needed.
Insider
Modern, intuitive platform. No technical expertise needed. 100+ ready-to-use templates.
Channel support
Oracle
Limited channel integration. Disconnected messaging tools. Additional integrations are needed.
Insider
Native support for 12+ channels. WhatsApp, SMS, email & more all in one platform.
Go ahead, compare.
Oracle vs Insider
Oracle locks you into complexity, hidden costs, and technical bottlenecks, plus it relies on it’s reputation instead of focusing on innovation. Insider lets you focus on what matters — driving results. See how Insider compares to Oracle.
User Reviews*
Based on 1,000+ independent reviews, users rate Insider as the #1 choice, outranking Salesforce and every other vendor. Teams find Insider easier to set up, use, and do business with.
Meets Requirements
8.4
Oracle
9.5
Insider
Ease of Use
7.6
Oracle
9.5
Insider
Ease of Setup
7.0
Oracle
9.1
Insider
Ease of Admin
7.7
Oracle
9.5
Insider
Quality of Support
7.4
Oracle
9.6
Insider
Product Direction
7.8
Oracle
9.5
Insider
Has the product been a good partner in doing business?
7.1
Oracle
9.7
Insider
*100% authenticated G2 user reviews
Features
Total cost of ownership
Oracle
Multiple add-ons with separate costs. Hidden fees and IT-heavy processes spiraling costs.
Insider
One unified platform with transparent pricing. Simplified operations and no unplanned costs.
Advanced personalization
Oracle
Basic features needing technical expertise. Fragmented customer data. Limited predictive capabilities.
Insider
Intuitive personalization tools. Unified customer view across channels. Advanced behavior prediction and insights.
Implementation
Oracle
Long wait times and minimal support. Resource-intensive migrations. Protracted time-to-value.
Insider
Automatic Migrator for smooth transition. Quick implementation with expert guidance.
User experience
Oracle
Complex interface requiring training. Heavy reliance on IT teams. Technical expertise needed.
Insider
Modern, intuitive platform. No technical expertise needed. 100+ ready-to-use templates.
Channel support
Oracle
Limited channel integration. Disconnected messaging tools. Additional integrations are needed.
Insider
Native support for 12+ channels. WhatsApp, SMS, email & more all in one platform.
Why Insider
Platform
Solutions
Customers
Resources
Company
Break Free